Valspar Corp v. E I Du Pont De Nemours & Co

Titanium dioxide is a commodity-like product with no substitutes, the market is dominated by a few firms, and there are substantial barriers to entry. Valspar, a large-scale titanium dioxide purchaser, alleges that suppliers conspired to increase prices, beginning when DuPont—the largest American supplier—joined the Titanium Dioxide Manufacturers Association (TDMA) in 2002. DuPont then announced a price increase. Within two weeks, DuPont’s price increase was matched by other suppliers. During the next 12 years, the alleged conspirators announced price increases 31 times. Because Valspar claims it was overcharged by $176 million. In 2010, a class of titanium dioxide purchasers filed a price-fixing action. Valspar opted out of that class action, which settled. Valspar then filed its own claim and settled except against DuPont. The Third Circuit affirmed the summary judgment in favor of DuPont. Valspar’s characterization of the suppliers’ price announcements “neglects the theory of conscious parallelism” and is contrary to the doctrine that in an oligopoly “any rational decision must take into account the anticipated reaction of the other . . . firms.” Price movement in an oligopoly is interdependent and frequently will lead to successive price increases, because oligopolists may “conclude that the industry as a whole would be better off by raising prices.” Valspar did not show that the suppliers’ parallel pricing went “beyond mere interdependence [and was] so unusual that in the absence of advance agreement, no reasonable firm would have engaged in it.” View "Valspar Corp v. E I Du Pont De Nemours & Co" on Justia Law